(Replying to PARENT post)
The Royal Astronomical Society seems like a pretty good example of the opposite.
The old logo was, well old, very forgettable and not particularly well constructed in the first place.
The new logo presents the society as a modern scientific institution, and the logo itself is executed well. And the animation actually works, a rare example where logo animation is not gratuitous.
👤chrstphrknwtn🕑3y🔼0🗨️0
(Replying to PARENT post)
That RAS logo is beautiful, stylish, intricate, and quite recognizable - especially with its clever use of telescopes as rays and of the empty spaces to remind one of celestial bodies. I have no idea why you think it's comparable to the simplistic unintelligible symbolism of the new OUP one.
👤tsimionescu🕑3y🔼0🗨️0
(Replying to PARENT post)
Ahem, we don't "beat" our designers with metal poles anymore due to climate change.
We only use artisanal free-range wooden spatulas to deliver "corrective encouragement" in a carbon-free manner.
👤deltarholamda🕑3y🔼0🗨️0
(Replying to PARENT post)
Because every damn hipster with a custom mechanical keyboard who can install Photoshop on his Mac is now suddenly a Designer. This is beyond appalling. These people must be beaten very hard with metal poles.